Where studio data comes from
Every studio in our directory is verified through Google's Places API — the same source Google uses to show businesses in Maps.
We use the Google Places API (New v1) to source studio data including: business name, address, postcode, phone number, website, opening hours, price range indicator, ratings, review count, photos and individual reviews. This is the same verified data Google relies on for its own Maps results.
Each studio's data is refreshed periodically. The "Last verified" timestamp on each profile shows when our records were last synced. Studio owners can request immediate re-verification by emailing us.
How we classify quality tiers
Three tiers: High, Medium, Low. Based on verified rating + review count, not editorial preference or paid relationship.
| Tier | Criteria | What it means |
|---|---|---|
| High | 4.5★+ AND 20+ reviews | Strong member satisfaction with sufficient sample size |
| Medium | 4.0★+ AND 10+ reviews | Established studio with positive overall sentiment |
| Low | Below thresholds or new studio | May be excellent but lacks verified data — visit before deciding |
How we handle reviews
Real reviews from Google. No fabrication, no curation, no removal of negative feedback.
Reviews displayed on studio detail pages are pulled directly from Google's Places API with proper attribution to the original author (name, profile photo, publication date, rating). We don't filter, edit or fabricate reviews.
Our automated theme analysis identifies recurring keywords across reviews — instructor quality, cleanliness, equipment, atmosphere, results — and surfaces these as badges. The analysis runs on the actual review text, not on our editorial preferences.
Negative reviews are visible. If a studio has a 3.2★ rating, we show the 3.2★ rating. We do not hide negative feedback for paying customers or any other reason.
How we treat clinical pilates, prenatal & rehabilitation content
Pilates content touching on health falls under Google's YMYL (Your Money Your Life) category. We hold these pages to the highest editorial standard.
Pages covering clinical pilates, prenatal pilates, back pain, scoliosis or post-surgery rehabilitation include explicit medical disclaimers and recommend consultation with:
- · A registered GP for any new health condition or symptoms
- · A Chartered Society of Physiotherapy (CSP) registered physiotherapist for rehabilitation work
- · An NHS midwife or obstetrician for prenatal exercise clearance
- · An HCPC-registered practitioner for any clinical assessment
We do not provide medical, physiotherapy or rehabilitation advice. Our role is to help you find studios with appropriately qualified instructors — not to substitute for professional healthcare.
For clinical pilates instructor verification, we surface and recommend studios where instructors hold qualifications from PMA, BASI, Body Control Pilates, Polestar Pilates or APPI Pilates — or are CSP-registered chartered physiotherapists with additional pilates training.
If we get something wrong
We aim for accuracy but mistakes happen. Here's how to flag them.
If you spot inaccurate information — wrong opening hours, incorrect address, outdated prices, misattributed reviews, or any other factual error — please email us. We aim to verify and correct within 24 hours during UK business days.
For studios that wish to dispute a tier classification or contest a review, we follow a documented review process. We will not remove genuine negative reviews simply because the studio dislikes them. We will investigate and remove reviews that violate Google's review policies (fake, off-topic, or contain personal attacks).
What we won't do
Operational red lines we don't cross — even at significant revenue cost.
Have feedback on our editorial process? Email us — we read every message. Contact page →